45 MINUTES · YOU JUST SAW ALL SIX · THE MAP SHOWS WHICH ARE YOURS
AI Acquisition$70,000,000Per year · runs on this
Frank Kern · Retainer client$41,253New profit · 3 days
AI Acquisition · Signed partnership$70,000,000Per year · runs on this
John Crestani · 15+ consecutive weeks$9,600 to $21,500Every week
Every figure on this page is a payment that cleared.
It found Frank Kern $41,253 in three days, from leads he had already paid for. We install it in ninety days: no new hires, no change to your offer, nothing ripped out, no increase to your ad budget.
CLIENT · HIRED FOR EMAIL MARKETING AND BUSINESS GROWTH
2.52M
YOUTUBE SUBSCRIBERS
THIRTEEN YEARSDOING ONLY THIS
20,000,000+LEADS MANAGED
$2.5B / $300MCOMPANY VALUE AND ARR HELPED BUILD AND SCALE, IN AGGREGATE
SIX VERTICALSEVERY CHANNEL
“You can tell that Jon is a true master at sales.”Daniel Doan · #1 global copywriting freelancer“He improved my whole sales process.”David Laster · #1 DM sales marketer“Jon's ability to get an emotional reaction from your audience is unmatched.”Antonio Boffanuso · CEO, Hoski Media“You can tell Jon and his team actually care.”Josh Cousins · #1 organic Facebook marketer“Jon was such an incredible help.”Laura Hanson“A better entire sales process for my business.”Maria Bernet
ADWORLD 2022 · MEDIA BUYING TRACK · 25,000+ ATTENDEESAFFILIATE WORLD EUROPE, BUDAPEST 2024 · EMAIL DELIVERABILITYTRAFFIC & CONVERSION SUMMIT · OMNICHANNEL FOLLOW UP THAT 4.8X'D ROITES CASCAIS 2023 · THE INFINITE ROI AFFILIATE GUIDEAI FOR BUSINESS SUMMIT · AI PROFITABILITY STRATEGIESEPIK SUMMIT · BUILDING AN ONLINE BUSINESS IN 30 DAYS
Fifteen names, six stages, thirteen years. All of it came from the same job, done over and over: finding money a business had already earned and never collected. Here is where it hides.
45 MINUTES · NOT EVERY BUSINESS QUALIFIES · YOU KEEP THE MAP EITHER WAY
AI Acquisition$70,000,000Per year · runs on this
§ 03
The mechanism
Not in your channels. In the space between them.
Every chart in your Monday meeting points up and your bank account disagrees with all of them, and both are telling the truth. The money is not dying inside your ad account or your email list or your sales team.
It is dying in the handoffs between them, and nobody in your company was ever hired to own one.
Your business · every vertical owned, every vertical working
Lead generationOffers & sales teamFollow upBack end & retentionChannels & partnerships
The seams · not on your org chart, your P&L, or any dashboard you own
Held today by one person.
The sixth vertical · the AI spine that holds all five closed without you
Your ads person owns ads. Your closer owns calls. Nobody owns the lead that arrived at 11pm and got answered on Tuesday, or the buyer your main offer did not fit, or the churn signal that reached support and never reached retention.
Which means somebody has been closing them by hand.
§ 04
The two weeks list
And you already know who.
You
The message you caught at eleven at night, because something felt off and you could not sleep on it.
You
The Slack you sent on a Saturday, because the launch email did not match what the ad promised.
You
The customer you personally saved, because you happened to see the ticket.
You
The follow up you rewrote yourself, because you knew the one your team sent would not land.
TotalFour seams, two weeks, one person.
You have carried that a while, and not as a business problem. As a private one. You cannot say it to your team, because they look at you. You cannot say it to another founder, because that conversation has a scoreboard in it. So it runs quietly, for years.
You are not missing anything.
What you have is an org chart with a hole in the middle of it, and you have been standing in the hole so long you stopped noticing you were the thing filling it.
§ 05
What is that costing me
Which is a ceiling, and it has a number.
Your business cannot get bigger than the number of gaps one person can close by hand in a week.
Every new channel, hire and offer adds handoffs. Growth multiplies them, and the multiplication lands on the one person quietly absorbing them.
And a second number, on a day you have not scheduled.
Value Builder studied what private companies actually sell for. Businesses that run without their owner are valued around 4.49× pre tax profit. Businesses where the owner is the hub get 2.93×.
Same profit, same team, same market, decided by one question: does this thing need you in the middle of it. All of it is public. Check it before you believe us.
That is the general case. Here is yours.
§ 06
Four inputs · two minutes · your own numbers
Your number, not ours.
You already have all four. If the total comes out small, close this page with our blessing.
Six inputs · four minutes · your own numbers
Most operators guess low here. Median first response across B2B is 42 hours.
Roughly what one year of open seams costs you$0
Every input was a number you already had, so that is not a projection. Each line is calculated against your current baseline and none of them compound — and every rate used is deliberately below what this page reports elsewhere, because a number you do not believe is worth nothing. Nothing is sent anywhere; this runs in your browser. Bring these figures to the call and we open on them.
Every input was a number you already had, so that is not a projection. Each line is calculated against your current baseline and none of them compound. Every rate used is deliberately below what this page reports elsewhere, because a number you do not believe is worth nothing.
Median B2B first response: 42 hours. 63.5% never respond at all. Harvard Business Review found firms responding within an hour were nearly 7× more likely to qualify a lead.
Not a copy problem and not a traffic problem. A handoff with nobody standing at it.
45 MINUTES · ON YOUR NUMBERS · BRING THESE FIGURES AND WE OPEN ON THEM
John Crestani$9,600 to $21,500Every week, 15+ weeks
§ 07
Why the last person did not fix it
You have paid someone to fix this before.
It worked for a while, then stopped. Every one of them was hired into a channel, every one did the job, and every one handed the result back across the same gap that was already there, because closing it was in nobody’s scope and on nobody’s invoice.
You did not get a bad vendor. You got a good vendor pointed at a part, in a business whose problem was the space between the parts.
The five things you can actually do about it
Dimension
Another agency
Fractional CMO
Hire internally
Rev share partner
This
Scope
One channel
Strategy layer
One channel
Usually acquisition
All six verticals and the seams between them
Who holds the seams
Still you
Still you
Still you
Still you
Systems, then your team
Time to first movement
60 to 90 days
A quarter
4 to 9 months to hire and ramp
30 to 60 days
Inside 45 days
Pay tied to your result
No
No
No
One direction only
Yes, both directions
What you keep if it ends
Access revoked
A deck
Nothing transferable
Access revoked
Everything, in your accounts
Effect on your multiple
None
None
Marginal
None
Directly, by design
§ 08
Who does the work
I ran into the same ceiling, in my own business.
For thirteen years the work was mine. Then one person could only close so many seams in a week, and the constraint stopped being effort and started being me.
So the playbook became a bench across five disciplines: audit, build, automation, AI engineering, and enablement. I am the architect and the standard it is held to. You meet the operators assigned to you in week one, and they are the same people there on day ninety.
What it costs you in disruption: nothing gets ripped out, no campaign pauses, your stack stays, your offer stays, your team stays. Your own time is the call, one working session on the map in week two, and a weekly check-in you are free to skip. Your people give around three hours in week one and two to three a week after — less than they currently spend closing seams by hand.
§ 09
What happens, and when
Ninety days. Held by you, to held by system.
Nobody takes your channels away and nobody stands over your team. Your people stay where they are and get more capable while it happens.
Days 1–14 · We just look
Every seam measured across all six verticals, with your team in the room. A seam is never presented as anyone’s failure — most resistance is somebody protecting their channel. By week two your people are the ones finding them.
You getThe Seam Map. Every open seam, what each costs a month, who holds it today, and the order we close them in. Yours whether you go further or not.
Days 15–45 · We close the biggest ones by hand
Before automating anything, because a system built on a broken handoff automates the leak at scale. Show rate, speed to lead, opt-in to booking, booking to close, reply rate, reactivation, repeat purchase — same traffic, same team, same core offer. By day 45 you have watched your own numbers move before committing to the rest.
You getRebuilt assets across every surface we touched, live in your accounts, with a before-and-after on every rate.
Days 46–75 · It stops depending on anybody’s attention
Closing a seam by hand works until you scale, and then seams tear faster than people can sew them. Automation connects the verticals and AI runs what never sleeps: instant response, adaptive follow-up, no-show recovery, scoring and routing, retention signals caught the same hour, five dashboards turned into one answer.
You getThe automation layer and the AI spine, built inside accounts you already own, plus one live view.
Days 76–90 · We hand it over and get out of the way
Your team is trained on all of it, and on how to find the next seam without us. Documented and recorded, run as working sessions with the people who will own it. A system nobody on your team understands is just a different kind of dependency.
You getThe playbook, the recordings, and a team that can run and extend all of it.
None of it is a platform you rent from me. Leave a SaaS product and you lose the machine, because it was never yours. Leave here and you keep all of it — which is also why this changes what your company is worth, and not only what it earns.
45 MINUTES · PHASE ONE STARTS ON THAT CALL · YOU SEE THE FIRST SEAMS INSIDE TEN MINUTES
Greg Chambers$148,368Additional profit
2×Guaranteed by contract to return at least 2× your fee
§ 10
What changes, in the numbers you already watch
Every rate below is a client’s own, measured against their own previous ninety.
Not blended revenue, and not company growth — either of those lets a good quarter take the credit. These are the individual rates, at the seam each one sits in, because that is also how the guarantee in the next section is counted.
Lead generation→Funnel
Cost per acquisition
−41%
Cost per qualified lead, Meta
−38%
Faster speed to lead, raised hand to human
89%
Offers→Sales team
Booking-to-show rate
+64%
Booking-to-close rate
+52%
Revenue recovered from price-declined and unqualified leads
+27%
Sales→Follow-up
No-shows recovered to a rebooked call
+58%
More leads converted from split-tested follow-up
+52%
Inbox placement on follow-up sends
94%
Back end→Retention
Customer lifetime value
+317%
Longer average retention from proactive AI
3.4×
Revenue reactivated from a dormant list
+33%
Channels→Partnerships
Faster execution across the company from AI synthesis
3.7×
Averages across engagements, attested by the business owner and measured against each client’s own pre-engagement baseline. Illustrative of what closing a seam does to a rate — not typical, and not a prediction of any particular business’s results.
§ 11
What backs any of it
By contract, this returns at least 2× your fee.
Not a claim on a page. A clause in the agreement you sign. Two, and not three, because three is the number people put on a page when they do not intend to be held to it.
4.1 · The baseline
Your own trailing ninety days across every rate named in the map, agreed in writing before we start fixing anything.
4.2 · The window
Twelve months from the day we start fixing, not the day we start looking.
4.3 · Attribution is rate-level
Each rate we touched, measured monthly against its own baseline, multiplied by your volume, added up. Not blended revenue and not company growth, so neither of us can hide behind a good quarter or take blame for a bad one. Everything measured lives in accounts you own and control, during and after, however it ends.
4.4 · If it does not clear 2×
The performance component does not apply, and we keep working at no further fee until it does, or for six more months, whichever comes first.
Most partnerships open with one scoped piece anyway: the map plus the single highest-leverage fix, closed and proven, before you commit to the full ninety days. Reversible, and not a bet-the-company decision.
45 MINUTES · MEASURED AGAINST A BASELINE AGREED IN WRITING
Joel Therien$336,538.13Paid out
§ 12
Am I the right buyer
Who should not book.
The map is free because it is how I decide whether to work with you. I have committed by contract to 2×, so I cannot take you on until I have seen where your business leaks. There is no version of this where I quote you before I have looked — which is also why there is no price on this page.
Do not book if you need this decision to belong to somebody else.
Do not book if your people cannot give a few hours a week. Without the handover you have bought a dependency instead of a business.
Do not book if you want a guarantee with no variable half. The pay here moves with your result in both directions.
Do not book if you do not actually want out of the middle. Some founders like being the glue, and this will feel like a demotion.
Bookif you have real traction already — revenue, a team, more than one channel running — and you would rather have a partner owning the outcome across all of it than another vendor to manage.
§ 13
Straight answers
A few things people ask first.
Does my team get replaced?
No. Work comes off them where that helps and gets multiplied everywhere else. The handover phase exists so they end up more capable than they started, because they are the ones running this after day 90.
Who owns the systems and the AI?
You do. Built into accounts you already own, and they stay with you during and after.
What does it cost?
A fixed component for the build and a performance component for the outcome, structured around your numbers, with the contract committing to at least 2× the total. Ask in the first five minutes of the call and you will get a range.
What if my team pushes back?
Most resistance is somebody protecting their channel from a person who might blame them for it. The map is built with them in the room and a seam is never presented as anyone’s failure. By the handover they are the ones being handed the machine.
Do I have to change my main offer?
No. Frank’s stayed exactly where it was at $8,600. We built underneath it for the people it did not fit. Most seam work is additive, not surgical.
Is there an NDA?
Yes. Before the map.
§ 14
The decision
There is no urgency here. Nothing expires, no bonus disappears at midnight, and there is no reason to decide today instead of in March.
So picture your business twelve months from now with all six verticals running the way they should.
Then picture it twelve months from now running exactly the way it runs today.
That is the whole decision.
The $417,988was already inside the business. So was Frank Kern’s $41,253— it sat there the entire time, it did not grow while it waited, it did not earn interest. It just sat. And the only reason he has it now is that somebody finally went and looked.
AI Acquisition$70,000,000Per year · runs on this
